CSUF Department of Communications
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  • ACEJMC Self-Study 2021-2022
  • CEPR Application 2021-2022
    • Table of Contents
    • Section A: Information About the University/ College/Department
    • Section B: Information About the Program
    • Section C: Information About the Resources of the Program
    • Section D: Information About Professional Affiliations
    • Section E: Information About the Curriculum
    • Section F: Information About the Faculty
    • Section G: Preferred Site Visit Dates
  • Campus Contacts

Table of Contents
Click here for a complete copy of the application in Word document form.

This is a roughly-formatted copy of the application, although it includes all hyperlinks and photos from the website. 
Submitted on December 16, 2021

Section A: Information About the University/ College / Department

Section B: Information About the Program
  • B-01. Statement of Educational Philosophy, Goals of Program in PR Education
    • Department of Communications Overview and Mission Statement
    • High-Impact Practice and Career Readiness
    • Educational Affordability, Campus Diversity, and Co-Curricular Opportunities
    • COVID-19 Impacts on the University and Department
    • Program Advancements Since Last CEPR Certification
    • Summary
  • B-02. Assessment Criteria, Methods, Results, Summative and Formative Findings
    • Assessment Plan / Competencies / Curriculum Map
    • ​Program Learning Outcomes
    • Concentration Learning Outcomes
    • Administration of Assessment Efforts
    • Assessment Cycle
    • Methods and Results
    • Digital Portfolio Graduation Requirement
    • Public Relations Course Assessment and Outcomes
    • Public Relations Principles Course (COMM 361) Restructuring
    • Assessment of Co-Curricular Engagement
    • Exit Surveys
    • Student Learning and Faculty Engagement During the COVID-19 Pandemic
    • Program Advancements Since Last CEPR Certification
    • Summary
  • B-03. Admissions and Retention Criteria for the University and Department
    • ​First-Time Freshman Admissions
    • “Adult Student” Admissions
    • Undergraduate Transfer Student Admissions
    • Students with Disabilities
    • Recruitment and Retention of a Diverse Population of Students
    • Program Advancements Since Last CEPR Certification
    • Summary
  • B-04. Admissions Data for the Last Six Years
    • New Students Applied, Admitted, Enrolled
    • Full-Time Equivalent Students [FTES]
  • B-05. Matriculation Data for Each of the Last Three Years
    • Degrees awarded by College
    • Degree Level
    • Sex (Male/Female/Non-Binary)
    • Underrepresented Status
    • Race/Ethnicity
    • First Generation to Degree
    • Pell Grant Recipient

Section C: Information About Resources of the Program
  • C-01.  Library Holdings and Other Learning Resource Tools
  • ​​​​C-02.  Technological Currency of Classroom, Learning Facilities Compared to Similar Academic Units
    • ​Library Holdings and Campus Connectivity
    • ​​Faculty Offices, Technology, and Classroom Space
    • Computer Labs and Support
    • Broadcast Studios and Other Student Media
    • PRactical ADvantage Communications
    • Recent Equipment Upgrades
    • Instructional Space Challenges
  • C-03. Budget Allocations Compared to Similar Academic Units
    • Top-Down Budget Planning and Allocation
    • ​FTES and Department Allocations
    • Other Sources of Funding
    • COMM Budget Table, FY 2018-2019, 2019-2020, 2020-2021
  • C-04.  Scholarships, Grants, and Gifts to the Program
    • ​Recurring COMM Scholarship Opportunities
    • ​Total of Scholarship Awards, Last Three Academic Years
    • Instructionally-Related Activity Funding
    • Major Gift from NBCUniversal/Comcast
    • PRactical ADvantage Communications Supporting Clients
    • Summary

Section D: Information About Professional Affiliations
  • D-01. Organizations Public Relations Students May Join and Activities Available
    • ​​Communication-Focused Student Organizations
    • TitanPR and PRactical ADvantage Communications
    • COMM WEEK
    • Summary
  • D-02. Opportunities for Public Relations Students to Interact with Practicing Professionals
    • ​​Student Awareness and Engagement
    • Student Reporting of Co-Curricular Engagement
  • D-03. Professional Contacts – List of at Least Ten With E-mail Addresses and Phone Numbers

Section E: Information About the Curriculum
  • E-01. Minimum Credits Required by the Institution for this Degree
    • ​​CSUF Graduation Requirements
    • CSUF General Education
    • CSUF Upper-Division Coursework Requirements
    • CSUF Elective Unit Requirement
    • Program Changes Since Last CEPR Certification
  • E-02. Requirements and Electives in the Public Relations Program
    • ​The Major in Communications/PR
    • The Minor in Communications/PR
    • Public Relations Course Numbers and Descriptions
    • Other Concentration Checklists
    • Consistency Across Multi-Section Courses
    • Program Advancements Since Last CEPR Certification
    • Summary
  • E-03. Curricular and Extracurricular Experiential Learning Opportunities
    • ​Examples of High-Impact Practice Assignments from Public Relations Courses
    • Examples of Networking and Co-Curricular Learning Opportunities
    • Recent Guest Speakers in COMM Classes
    • Certificate in Principles of Public Relations Examination
    • Challenges to Experiential Learning
  • E-04. Statement of the inclusion of Ethics, Diversity and Global Perspectives in Course Content
    • ​Department of Communications Strategic Plan (2019-2024)
    • California State University, Fullerton Strategic Plan (2018-2023)
  • E-05. Faculty-Student Ratio for Survey and Skills Classes, Last Three Years
    • ​2018-2019
    • 2019-2020
    • 2020-2021
  • E-06. Alumni – Sample of 20, with E-mail Addresses and Telephone Numbers
    • ​Alumni Wall of Fame
    • List of Selected Alumni
  • E-07. Internship Providers – with E-mail Addresses and Telephone Numbers
    • ​​List of Selected Internship Providers 
  • E-08. Employers of Graduates – Sample of 10, with E-mail Addresses and Telephone Numbers
    • ​List of Selected Internship Employers
  • E-09. Faculty in Other Programs – Sample of 10, with E-mail Addresses and Telephone Numbers
    • ​List of Selected References ​

Section F: Information About the Faculty
Because this is a public-facing web page, it is best to keep some faculty data confidential and provide that information offline to the review team. That information includes faculty members’ CVs, faculty demographic data (including gender and ethnicity), and faculty qualifications and teaching loads (including years of teaching, years at CSUF, years at rank, highest degree earned, tenure status). Documents with this data will be provided in electronic form but will not be made available on this website.
  • F-01.  Full-Time and Part-Time Faculty Credentials and Responsibilities
    • ​Statement of Confidentiality
    • Full-Time Faculty Members
    • Full-Time Faculty Teaching Within Public Relations
    • Documentation of Research/Scholarship, Professional/Public Service
    • Teaching Awards
    • Part-Time/Adjunct Faculty
    • Teaching Percentage / Full-Time vs. Part-Time 
    • Summary
  • F-02.  Academic Advising and Career Counseling – Methods and Record-keeping
    • ​Advising of Students Upon Matriculation
    • Advising Resources - TDA, Student Success Dashboard, Student Success Center
    • Advising Checklists
    • CSUF Career Center and Other Resources
    • Student Degree Completion and Satisfaction
    • Summary

Section G: Preferred Site Visit Dates
We wish to request a two-person, on-site CEPR review team. Possible dates:
  • March 13, 14, and 15
  • April 10, 11, and 12
  • May 8, 9, and 10

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